Description:
What influences people’s behaviour, how do we implement effective changes and make decisions that work? The Behavioural Changes and Social Transformations programme gives you access to the world’s best practices in behavioural science and helps you apply them to your field.
This two-day intensive programme combines cutting-edge knowledge of behavioural economics, decision theory and international case studies to create effective commercial and social initiatives. The lecturers — leading British and Ukrainian experts — will focus on the practical application of behavioural approaches.
Who it will be useful for:
- Business representatives: marketing, communications, HR, analytics
- Representatives of research agencies and social initiatives that study and develop large-scale projects
- Civil servants involved in social change projects
Format:
2 days, from 10:00 to 18:00, offline at UNIT.City
Presentations + Q&A sessions + Workshop
The project is supported by the general partner Visa.
Special participation conditions are provided for the representatives of communities and local authorities — with the support of the United Nations Children’s Fund (UNICEF).
All participants will receive a certificate upon completion of the programme.
